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Other studies have made similar estimations. In June last year two thirds of bettors surveyed by YouGov said the tax increase, which will also hit online sports betting from next year, would drive them to play with unlicensed operators.
The UK has historically maintained a high channelisation rate due to it being particuarly mature with a huge competitive offering. According to the report, up to 1,491 licensed sites provides sufficient choice for engaged players.
The report utilised various methods to estimate the size and scale of Europe’s black market, including web traffic, digital marketing, macros data and regulations in place across the 28 markets surveyed.
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The campaign claims that a casino in or near Fort Wayne, the second-largest city in the Hoosier State, could create 2,000 new permanent jobs and generate more than $100 million annually in new government revenue without raising taxes.
We think education is key,” Vote Yes for Allen County Casino spokesperson Tim Haffner told WPTA. “Remove some of the mystery and some of the misinformation that, for various reasons, seems to recirculate. Our goal is to make sure people are fully informed, and when they vote in November, can make an informed decision.”
On Nov. 3, 2026, voters in Allen County will be asked, “Shall inland casino gambling be permitted in Allen County?” If a simple majority votes “yes,” Allen County would be able to compete for a commercial casino license by fielding bids and presenting the project to the Indiana Gaming Commission (IGC).
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“At a break or at half time you see 10 to 20 [gambling] adverts,” he says. “It’s come to a point that oftentimes I even hear my kids singing [gambling adverts]. They’ll just keep asking, ‘But Daddy, what is this? What does this mean?’
“Our position is unequivocal. Betting is an adult activity. Operators must maintain effective age verification, marketing must not target or appeal to children and regulators; parents, schools and communities must reinforce the same message.”
As part of Africa Safer Gambling Week, the AiA has also focused on the illegal market, with Kesitilwe highlighting that offshore operators are harmful for player protection.